Hello Flower Lovers,

Thank you so much for finding us in the vast online world.

FLEURI flowers began in 2013, long before the words preserved flowers were commonly known in Australia. At that time, preserved flowers were already beloved in my home country, Japan, and they were one of my favourite gifts to send to family and friends. Their beauty—especially the preserved roses with their soft, natural touch—left such a strong impression on me that I wished more people in Australia could discover them too.
That hope became the seed of FLEURI.

For the first eight years, we focused solely on preserved flowers. Although we loved their elegance and softness, I always felt limited by the small range of flower types available. Personally, I’ve always been drawn to old, well-loved things—vintage furniture, country-style home décor, warm textures, the charm of objects with a story. I dreamed of offering flowers that echoed this gentle, nostalgic feeling.

In 2021, we decided to open our doors to dried flowers as well. By blending the softness and flexibility of preserved blooms with the natural textures of dried flowers, we began creating a style that feels both timeless and full of life—soft, airy, natural, and long-lasting.

Australia’s nature surprised us in the most wonderful way. We discovered how many beautiful flowers grow right here, and how rich the world of Australian natives truly is.
Local growers, small farmers, and even kind  people have reached out to us with flowers from their paddocks. Thanks to them, our world of blooms has continued to grow in the most heartwarming way.

We often receive requests for a physical shop, and we are truly grateful. We’ve considered it many times. But we chose to remain an online boutique because it allows our small team to care for each flower with full attention, without exposing delicate blooms to display damage. Staying online helps us keep our prices gentle and our quality high—a balance we deeply value.

We hand-select each flower with love, bundle every arrangement with care, and send them out hoping that the warmth we feel reaches you too.

Thank you for being here.
We hope our preserved and dried flowers bring a little sunshine, softness, and stillness into your everyday moments.

With love,
Yuki & the FLEURI team

FAQ – Wholesale Enquiries

We often receive wholesale enquiries, but unfortunately we are not able to offer wholesale pricing as we are a small retail boutique rather than a wholesaler. Our focus is on gathering a wide variety of beautiful blooms and sharing them directly with flower lovers.
However, our FLOWER BAR offers bulk bunches, which many designers and retailers find helpful.

FLEURI flowers
Online Store in McKinnon VIC, Melbourne Australia
📮 PO Box 4001, Mckinnon VIC 3204
📩 hello@fleuri.com.au
☎️ 03 8689 9999
🕒 Weekdays (VIC): 9:00–17:00
Online only — no shopfront or showroom at this time.